Job Description
Telekom Networks Malawi (TNM) Plc, one of the leading telecommunications companies in Malawi, is seeking to
hire dynamic, creative, innovative, and adaptable, thinking outside the box, collaborative, data-driven and
results-oriented individuals to join our marketing team in the following position
Position: Pricing Expert
Location: Lilongwe
Reports to: Manager, Revenue Planning, Research & Experience
Grade: C2
Role Overview
The Pricing Expert will be responsible for developing and implementing pricing strategies that drive revenue
growth, improve market competitiveness, and enhance customer value. This role involves in-depth analysis of
market trends, competitor pricing, and customer demand to ensure optimal pricing for the company’s products
and services.
Key Performance Indicators (KPIs):
▪ Revenue Growth from Pricing Adjustments: increase revenue through optimized pricing strategies.
▪ Market Share Growth: increase market share by implementing competitive pricing strategies and conducting
market share analysis based on customer acquisition and retention data.
▪ Price Competitiveness Index: maintain a pricing competitiveness score to ensure alignment with market
trends.
▪ Profit Margin Maintenance/Improvement: maintain or improve the profit margin on core products and
services without compromising competitive positioning.
▪ Customer Retention Rate: improve customer retention through value-driven pricing strategies.
▪ Time to Implement Pricing Adjustments: reduce time to implement pricing to ensure agility in response to
market dynamics.
▪ Customer Acquisition Cost (CAC): optimize pricing strategies to lower customer acquisition costs.
▪ Pricing Accuracy and Compliance: ensure 100% compliance with pricing regulations, internal policies and
industry standards.
▪ Customer Price Perception Score: improve the customer price perception score indicating customer
satisfaction with pricing fairness and value.
Key Responsibilities:
▪ Develop and implement pricing strategies for the company’s product and service offerings, ensuring
alignment with business objectives and market conditions.
▪ Conduct thorough competitive pricing analysis and market research to benchmark pricing against
competitors and identify opportunities for differentiation.
▪ Analyze customer behavior, demand elasticity, and pricing trends to make data-driven pricing decisions.
▪ Collaborate with cross-functional teams, including Sales, Product, and Finance, to develop promotional
pricing, discounting, and bundling strategies.
▪ Monitor and evaluate the performance of pricing strategies, identifying areas for improvement and adjusting
pricing tactics as necessary.
▪ Utilize data analytics tools to track the impact of pricing decisions on revenue, customer acquisition, and
retention.
▪ Manage pricing models for new products and services, ensuring profitability and competitive positioning.
▪ Develop pricing reports and dashboards to provide senior management with insights into pricing
effectiveness and market competitiveness.
▪ Ensure compliance with regulatory requirements and industry standards in all pricing activities.
▪ Provide insights and recommendations to optimize pricing strategies during promotional campaigns and
product launches.
tnm.co.mw |
Qualifications and Experience:
▪ Bachelor’s degree in Marketing, Business, Economics, Finance, or a related field.
▪ Minimum of 3 years of experience in pricing strategy, financial analysis, or a related role, preferably in the
telecommunications sector.
▪ Strong understanding of pricing models, market research, and competitive pricing analysis.
▪ Proven experience using data analytics to drive pricing decisions and improve profitability.
▪ Proficiency in pricing tools, CRM systems, and financial analysis software.
▪ Strong communication and presentation skills, with the ability to influence stakeholders at all levels.
Skills and Competencies:
▪ Strong analytical and quantitative skills.
▪ Ability to think strategically and deliver creative pricing solutions.
▪ Excellent project management and organizational skills.
▪ Attention to detail and ability to manage multiple projects simultaneously.
▪ Strong collaboration and teamwork skills.
▪ Ability to work in a fast-paced, dynamic environment and adapt to changing market conditions.
Interested applicants should submit application letter indicating the position title in the subject line, Curriculum
vitae and copies of certificates to:
The Acting Chief Human Resources Officer
Telekom Networks Malawi (TNM) Plc
5th Floor Livingstone Towers
Glyn Jones Road
P.O Box 3039
Blantyre
Email: vacancy@tnm.co.mw
Closing date for receiving applications is Friday 4th October 2024.
TNM Plc is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive
environment for all employees.